8/23/2023 0 Comments Instagrams using the grid![]() They’re shared waaaay more widely than any other type of Instagram post - the reach will be several times that of a regular video or image. There’s a whole post on Reels coming up, but in essence they are portrait videos, maximum 90 seconds long, and massively favoured by the algorithm. Reels are a brilliant opportunity for all of us. And the more you use them well, the more your account will grow and the greater your engagement will be with your audience… Got all that? Just in case anyone is still scratching their head, the next post in the Instagram Mini Series will be All About Stories in more detail. They disappear after 24 hours - but they can be pinned in themes to be found later by the more curious among your followers. They do NOT appear on your grid they’re found when people click your profile pic. They can have music and gifs and animations and - crucially - links, added to them, natively in Instagram. because they’re only really intended to be viewed on phones. They’re orientated as portrait rather than landscape or square. Stories are 15 second videos (or a longer video broken into 15s chunks) or a 7 second-long still. ![]() Shots of objects from Special Collections often get engagement, like this one from the BL. It’s worth noting that not all your posts have to be about your library: images of the geographic location you’re in are often popular, as in this Liverpool Uni Library example. Remember: pictures of Words do not work! Shots of library interiors seem to do really well, as to shots of library exteriors… Archive photography is always popular. A perfect shot of a book, taken on an expensive camera, will reach fewer people than a nice picture of your library’s interior taken on your phone. In the library world, it’s photos of interesting things that do well here, rather than incredible photography per se. You might post a few times a week to the Grid, even if you post more often to Stories. It’s what people see when they click on your profile. What’s an Instagram Grid, and Why Does it Matter Planning Your IG Grid Layout 5 Types of Instagram Grid Layout Designs 1. The Grid is the bread-and-butter, the ‘main’ posts you put on your Instagram account. You can use the ‘media’ feature in Plann to import your favorite images and videos from your Google Drive, Google Photos, Dropbox or desktop.Ĭan’t find the perfect image or video? No worries! On Plann Desktop, have access to an extensive stock image library that will make designing your Instagram grid ten million times easier.So, what do you post, and where should it go? At the time of writing, there are four ways to post Instagram content. Next, you’ll need to fill in all the slots on your Instagram grid with images and photos. This will guide where your content needs to go, so all you need to do is fill in the gaps. The free, DIY way is to do some simple Instagram grid planning with Microsoft Word or whatever word processing software you have. Find the perfect one for you, then click to have it added to your grid. The good news is, we’ve got just the thing to help you figure these out! Living inside the ‘strategy’ section in Plann, our content prompts are pre-designed strategies for 50+ different industries. ![]() The advantage of this grid is that you don’t have to think about when to post what. Your perfect Instagram grid starts with choosing your content themes, which should be based your niche, industry, and audience. The most used and easiest layout for your Instagram feed is the square grid. What is it? It’s called Plann, and it’s totally going to change your Instagram game! How To Design Your Instagram Grid On A Desktop Choose Your Content Themes Click on the three dots in the top-right corner. Now find and open the reel you wish to remove from your profile grid. Click on your profile picture icon in the bottom-right corner. Say goodbye to the frustration and say hello to the easiest way to design the perfect Instagram grid on a desktop computer. Open the Instagram app on your iPhone or Android device. Watch: How to design your perfect grid on a desktop It can be frustrating when you’ve uploaded images from a DSLR to your laptop, edited a few things in photoshop and you’re ready to go but you don’t have an easy way to design your Instagram grid on a desktop. But how do you design your Instagram grid on a desktop? We all know that a visually appealing Instagram grid is the key to gaining more followers and increasing your Instagram engagement.
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